Assembly Street

Assembly Street / Selected work

Case study / 02

STIR Coffee

Strategy · Identity · Packaging

A nocturnal tropical identity for a distinctive roasted-coffee range, pairing vivid origin stories with a dark, premium shelf presence.

STIR Signature Roasted Coffee presented as a three-dimensional packaging installation
STIR Coffee / Brand system

Overview

Tropical Coffee Culture

Problem

STiR required a premium identity that balanced speciality coffee expertise with an approachable tropical personality.

Strategy

We created a vibrant visual system combining contemporary design, tropical colour palettes and flexible brand assets to deliver a distinctive customer experience.

STiR coffee brand identity system showing the storefront, emblem, packaging, menu, colour palette, loyalty cards and café applications

System / 02

01Origin02Ritual03Tropics

One clear idea.
Built to move.

STiR Signature Roasted Coffee storefront with botanical packaging and ceramic coffee service
Next project / 03The Urban Roastry