Assembly Street

Assembly Street / Selected work

Case study / 05

Stir

Strategy · Campaign · Social media

A high-energy campaign language for tropical beverage culture, built to stop the scroll and stay coherent at speed.

Stir campaign presented as a three-dimensional studio installation
Stir / Brand system

Clarity creates advantage.

Problem

Turn an energetic product story into a repeatable content system that could remain fresh across a busy social calendar.

Strategy

Bold cropping, saturated colour and rhythmic type create a modular toolkit with enough structure for consistency and enough freedom for constant movement.

Stir drinks identity showing the venue, drinks photography, menu, packaging, uniforms, wordmark, monogram, icons, colour palette and patterns

System / 05

01Energy02Rhythm03Refreshment

One clear idea.
Built to move.

Stir signature drink in the sunset-toned café interior
Next project / 06O'Cafe